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Associate Media Director (NY)

If you are looking for a chance to joing an agency at a key level then this is the perfect opportunity. Get more exposure to digital planning while being the traditional strategy lead at an agency that is like a family.

Because this agency is constantly expanding their client roster and maintaining their current client list they are in need of an Associate Media Director to manage some of their Entertainment Accounts. The success of this agency coupled with a collective work environment is only furthering their market domination.

The ideal candidate will have 7+ years media planning experience and has supervised a team of 3+ people. You will be responsible for ensuring the client’s media plans are developed and implemented in addition to managing the daily workload of Planners and Supervisors.

Responsibilities:

  • Direct Media Planning strategies
  • Manage client/vendor relations to develop comprehensive media plans that successfully accomplish their goals
  • Cross-sell and Up-sell Clients on lucrative new media opportunities that make sense
  • Help with business pitches
  • Implement and track media campaigns to ensure optimal performance of campaigns
  • Create a positive working environment and foster a team approach
  • Responsible for training, managing, motivating & evaluating other team-members
  • Evaluate account profitability
  • Write RFPs and present to the Client to acquire additional business-building initiatives
  • Synthesize knowledge of business and consumer-base to develop viable business strategies and aid the Client in market assessments
  • Collaborates with the client to develop and/or assess/review Client marketing plans
  • Leads the Agency team in the development of strategic business presentations (learning reports, communication planning documents, creative briefs, media presentations, research presentations)

Requirements:

  • 7+ years media planning experience in an agency environment
  • 2+ yeas of experience on Entertainment and Youth Targeted accounts
  • Excellent verbal and written communications, organizational, interpersonal, and analytical skills.
  • Detail-oriented, good follow-up skills, multi-tasker and able to work will under tight deadlines in a fast paced environment.
  • Proficiency using Word, Excel, PowerPoint and Media Planning software

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