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Online Campaign Manager


OVERVIEW:

    This role will serve as main point of contact for all incoming and outgoing digital marketing projects. He/she will provide strategic leadership in spearheading digital marketing solutions that best meet the goals, needs and objectives of the client.

DUTIES:

  • Partner closely with creative, media and delivery management teams to ensure that client projects are developed, produced and implemented within the parameters of the project
  • Successfully launch ad campaigns for clients
  • Lead development and provide strategic points of view around emerging digital media trends that have implications towards our client’s business
  • Develop and implement measurement platforms for all ongoing projects to ensure timely delivery
  • Work closely with finance, media and delivery management teams, leading all financial aspects of a project (billing, invoicing, budget management)
  • Establishes timelines, progress reports, agendas, & action plans
  • Spearhead consistent review of project delivery, research, trends, competitive analysis, learnings, best practices, etc.
  • Develop planning documents & recap reports upon completion
  • Oversees all activities to ensure accuracy & attention to detail

SKILLS & REQUIREMENTS:

  • Minimum 3+ years of experience providing relevant marketing analysis
  • Proficient using analytic tools such as Omniture, DFA, etc.
  • 7+ years experience in marketing (digital and/or traditional) services
  • Experience managing agency teams and must have relevant experience working in a direct marketing agency (full service, email, database marketing), a plus
  • Demonstrated ability producing online banner campaigns and web development projects
  • Strong proficiency in Microsoft Word, PowerPoint and Excel

ATTRIBUTES:

  • Able to work in fast paced environment where flexibility is key and directions can change frequently.
  • Extreme attention to details and outstanding organizational skills
  • Self starter, highly motivated to excel w/minimal supervision

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