Senior Online Media Analyst (NY)

With a hip and new age (Google-esque) environment, our client is not your traditional agency. A refreshingly independent agency, this firm prides itself on being different and encourages fresh thinking and creativity. Through its unique approach, it provides innovative interactive media solutions to its clients in the finance, technology, and retail industries among many others. This is not only a place to grow your career, but a chance to work in an environment that provides a great work-life balance, a rare find in Manhattan.

Here’s where they’re looking for this person to bring value…

Job Specifications:

• Act as primary analysis contact to the client and present recommendations that direct media and creative strategy
• Utilize statistics and data-mining techniques to develop a strong understanding of key performance drivers and their relationship to emerging/digital mediums
• Help design experiments and test models
• Work closely with manager as well as director to report and analyze trends that could support optimization
• Maintain accuracy and effectiveness of campaigns through analysis reporting
• Analyze data and provide actionable insights to the client to improve campaign performance
• Coordinate with research and analytics team, media team, and account service to ensure analytical projects are effectively delivered on time
• Conduct statistical modeling, off-line analysis, live-testing and simulation
• Create reports to inform executives and clients of campaign objectives, effective CPMs, goal status, etc.
• Identify reports for automation and contribute to the development of requirements for new enhancements

Qualifications:

• 5-7 years online media and marketing analysis experience
• Proficient in SQL

Salary: 70-100k, DOE

Applications are coming in fast! Apply now and don’t let this great opportunity pass you by!

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